jennifer b. jacobs - marketing, graphic design, and wordsmithery

GRAPHIC DESIGN

I make it pretty.

I make it memorable.

When I found myself creating a full-service marketing agency with a whole team of people ready to market specifically for professional services firms, we of course needed a logo, branding, and website! You can find out how the name and design came about on the Jenesis blog.

Benson & Douglas Independent Plumbing Inspectors is my husband's business - and this might be my favorite work I've ever done. We wanted a vintage ranger-style patch look and went from there. The red in the logo simultaneously represents a quality seal of approval feel and an old-school plumbing valve handle. He's carving out his own niche of 100% third-party, unbiased plumbing-only inspections to ensure integrity and protect people's health and safety.

Caroline first hired me a few years ago for her architectural firm branding and had me revamp it to what you see here - hand-drawn logo, lettering, & iconography; color scheme; business cards; etc. to include some specific shapes she loves and uses in her work, the centerline symbol out of her initials and isometric grid, even incorporating inspiration from one of her favorite painters. It was extra crucial that her branding fit her personality and approach to work and life to attract clients.

Logo update & ad design. Leigh was launching her new business and had a base logo to work from and two colors but needed something iconic and more memorable, plus an announcement graphic she could use in multiple ways.

Dogwood Forest thought they might be ready for a rebrand that felt more modern. I gave them a stained glass feel to represent their faith and fresh colors to evoke the nature they implement into their communities (now I sound like an HGTV narrator). In the end, they loved it but decided the timing just wasn't quite right. I'm still happy I got to create it, and I did create updated print collateral for them (next image)!

They weren't ready for the whole rebrand, but they were open to a color scheme and fonts update using their existing logo. They got a whole new pretty package of collateral to reinforce their mission of utmost care and compassion for seniors. I visited DF communities a few times and always left feeling so lifted up by staff and residents alike, so working with them has always made me feel good.

A brand new and different type of school in the East Atlanta area that focuses on nurturing kids holistically through freedom, choice, and creativity.

Kellita Maloof - Showgirl Awakening - At

Postcard design for Kellita's one-woman performance at Atlanta Fringe Festival detailing her journey of healing and her other Atlanta tour shows.

Park Pet is a longtime client (and I'm their longtime customer!) - I create monthly ad campaigns for them that include print ads, FB covers, email marketing, in-store signage, + regular social media management.

Logo/branding, business card design, and website design for Veronica Brown of Endgame Learning - a very cool learning experience for leadership training through game simulations.

Dr. Adrienne Berry, whom I've had the joy of working with as well, hired me to design covers for her new spiritual principles books...coming soon to both print and Kindle, along with more in the series.

Jamie Cohen needed a logo/branding and flyer to help introduce himself as a Realtor in Atlanta's Garden Hills & E. Peachtree Heights neighborhoods. He found me through a Facebook post where I ran into my client Lauren from Inner Balance Atlanta counseling while out and about with our kids. Synchronicities abound if we are just open to them and let them flow in!

Maintaining Your Inner Balance in Turbulent Times flyer

Flyer design & copy for Lauren Taylor of Inner Balance Atlanta and Liliana Warner of Lotus of Life Chiropractic in Decatur - these wonderful women needed a beautiful, compelling, and easy way to advertise their presentation via print and online, and this is what I came up with! Their content on how to handle what's going on in our world helps release fear and worry and transform it into positive action.

Clicky-clicky over there for samples!

No offense. I love you, but doing your own design work is usually not a good idea. Unless you're a designer. Sometimes not even then. It's hard to be objective about your own stuff because you're too close.

A strategically-crafted logo, site, or flyer with incredible design (versus something on VistaPrint or hired on the cheap through Fiverr - don't get me started) can make the difference between one new client and a lot of new clients.

Because, see, my design isn't just design. There's intentional strategy behind the good looks.

I offer design with my marketing services and also offer a la carte design, such as:

Website design (WordPress and other platforms)

Logo design

Branding identity packages

Print ads

Catalogs

Newsletters

Brochures

Flyers

Coupons

Business cards

Letterheads

Forms

Web graphics

Stationery

Illustration

Photo manipulation

Presentations (which often get turned into online video courses)

marketing, graphic design, & wordsmithery

GRAPHIC DESIGN

Benson & Douglas Branding 2020 -